Working with UX designer, Jeff Van Loben Sels, the 5D Spectrum team relaunched kittygrass.com in November 2012, to maximize Priscilla’s 100% Natural online eCommerce potential. 5D Spectrum created a powerful hybrid using the WordPress CMS (Content Management System) platform seamlessly integrated with MIVA for eCommerce management.
5D Spectrum designed a Social Media Strategy to maximize Priscilla’s digital exposure and raise awareness of the brand online while leveraging the passion, dedication and capabilities of the Kitty Grass staff. Using the Facebook, Twitter, Pinterest, YouTube, and Google+ social media channels, 5D Spectrum provides on-going training and tips to Priscilla’s in-house team on how to manage the website and its online marketing strategy.
Priscilla’s Kitty Grass is a company based in Costa Mesa, CA. They began over 10 years ago selling a special seed blend of cat grass that contains barley, oat, wheat, and rye. Since then, the owner, Priscilla Riggs has added catnip toys, home décor items, award winning refillable catnip pillow blankets and more. To date, Priscilla’s can be found in over 200 retail stores throughout southern California.
Kitty Grass is not just for kitties anymore! Visit Priscilla’s Kitty Grass.