Team Leaders

De Ivett De Ivett
CEO + Biz Dev


With over 25 years in advertising, graphic design, interactive media, software development and programming, De brings her creative and technical talents to lead the 5D Spectrum team. De is a first place winner of the Los Angeles Advertising Women Achievement Award for interactive communications. As founder of 5D Spectrum, De has worked with many brands including Red Bull, Kodak, Intel, American Express, Daisy Rock Girl Guitars, Microsoft, USHE, Sony, and Live Nation to name a few.

As an arts education advocate by day and bass player by night, De is dedicated to helping children receive quality music and arts education through in-school and after-school enrichment programs. De is a CTE (Career Technical Education) teacher for web design in the Burbank Unified School District at the high school level as well as a published curriculum writer for the State of California. A well-respected voice in the industry, she has served as a technology and branding panelist for several industry conferences including Digital Hollywood.

Curtis Riddle Curtis Riddle


Curtis has been building (and selling) web apps for over 2 decades. With a background in data analysis for the healthcare industry, web development for talent acquisition and other fun startup technology companies, Curtis founded nurdHurd Enterprises, a team of elite an highly skilled full-stack developers. He brings his charm and smooth management skills to lead 5D Spectrum’s technical team in the development of bleeding-edge web applications that will blow you away.

Julia Rivera Julia Rivera
Marketing Strategist


Julia Rivera is an experienced Los Angeles-based Brand and Audience Development strategist helping cultural arts institutions and consumer brands tell their story. In her work with cultural institutions, she developed the identity and brand strategy for the critically acclaimed FIRST FRIDAYS series at the Natural History Museum of Los Angeles County and launched the museum’s first social media presence. She also developed and launched the social brands and sales strategies for LA Opera and Los Angeles Ballet.

As a social media specialist at 5D Spectrum, Julia works with brands to articulate their branding goals, understand their audiences and develop a content strategy for their social channels.

Originally from Chicago, Julia is a Desert Storm Era Army veteran and serves as a volunteer advisor to military members transitioning to civilian careers, and is a board member of the American Marketing Association, Los Angeles Chapter.

Jessica Good Jessica Good
Project Manager


With 25 years of project and account management experience, Jessica comes to 5D Spectrum ready to hit the ground running. With a solid foundation in print production and design, combined with many years of managing accounts of all sizes, she brings a passion for keeping things on-time, on-budget and always with the highest level of creativity and quality.

When she’s not managing things at 5D Spectrum, Jessica stays busy volunteering locally with the JBHS VMA where she produces several shows every year. And if there is ever any downtime you are likely to find her at the beach with her two daughters or traveling to the midwest to catch up with family and friends.

Shereen Khan Shereen Khan
Project Manager


With roots in the post-production and distribution worlds of the film industry, Shereen brings 15 years of Project Management expertise to the 5D Spectrum team. Her work as a successful wrangler of multitudinous, high-profile elements – from budget to on-time delivery – and as a team leader includes ten years with NBCU Focus Features as distribution Director, liaison to the MPAA, and lead technical Project Manager for all content screenings. She has also helmed numerous project deliveries for WGBH Media Access Group, Freestyle Releasing, and various independent content creators.

In her spare time, Shereen edits sound for short films, web series, and other new media content. She is also a live foley artist and a comedic actress.

Shane Clark Shane Clark
Web Dev Team Manager


Shane is all things web: Content Management expert, SEO guru, web developer, and project manager. He uses his varied and complex skillset to manage the 5D Spectrum WordPress development team.

With over 1000 WordPress sites under his belt, it’s fair to say Shane is a master of his craft. Shane’s practical approach for matching customer needs to available technologies has proven effective for our clients.

Shane came from a developer/programming background and has worked with companies such as Microsoft and U-haul. He enjoys traveling and has worked in over seven countries in the past five years.

Amber Nelson Amber Nelson
Strategy + Communications


Amber Nelson, the founder and president of Lingo Consulting, Inc., holds a degree in Journalism from Boston University and has more than 20 years experience crafting messages with organizations and individuals across the nation. Her clients have included educational and kids products and services from Disney Channel and Reading Rainbow to Jump Start, Cheerios and Willy Wonka. Other clients include Transamerica, Kaiser Permanente, Suze Orman, Boston University and the American Marketing Association. She is a RIVA-certified moderator who regularly collaborates with clients in creating custom, targeted marketing solutions, moderates focus groups and ethnographies, writes and edits a wide array of materials from ad copy to web content to executive speeches and business plans. She shares her approach to marketing, communications and strategy through workshops and seminars with professional organizations, corporate groups and individuals.

Amber founded TedX Pasadena Women in 2015 and is an active Board Member of Planned Parenthood Advocates Pasadena and San Gabriel Valley. A frequent public speaker on communications and marketing, she also moderates panels and delivers communication workshops.

Michael Foran Michael Foran
Web Dev + Video + Captivate


Michael Foran is a digital artist from Portland, OR. He has a Bachelor of Arts degree for Interactive Design (Web + Multimedia) from the Art Institute of Portland. As a certified Adobe Captivate Specialist, Michael develops interactive content for 5D Spectrum’s LMS (Learning Mangement Systems) clients. Michael loves to develop customer engagement tools like Chatbots and Autoresponders for marketing.

With a passion for anything creative, Michael loves exploring all aspects of art, design, video, web, music, 3D animation, and Virtual Reality. He currently resides in Portland and contracts as a digital media artist. When he’s not creating art he is busy mixing music.

Rochelle Bassarear Rochelle Bassarear
Graphic Designer


Since the age I could pick up a crayon I knew that a career in the arts was what I wanted to do. My background in design has covered a vast array of industries including, but not limited to, advertising, entertainment, fashion, marketing and publishing. Within these industries I have skills in editorial layout, design & production for magazines and newspapers, print & online ads, marketing & promotional materials, DVD Menus, restaurants menus, logos, typography, packaging design, flyers, brochures, playbills, info-graphics, social media campaigns, web banners, web design and updates. In addition to this, I also have strong project management and leadership skills, a background in project coordination, photography, photo retouching, proofing and quality control. Knowing the ins and outs of graphics software is invaluable to a designer, but having an eye for design, composition, fonts and colour is just as valuable. I feel my background and experience in the fine arts and photography are an integral part of who I am as a designer. As a child I never could have possibly foreseen the role a computer would take in my career as an artist, or the endless possibilities it would open up for me, but after over 20 years in the field it has become another tool of the trade to add to my arsenal of skills in a career that started with a crayon.

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