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Three Ways to Increase Consumer Confidence on Your Ecommerce Website

The holidays are fast-approaching, and with the big boom in sales, you need to make sure your website is up to the task. Building customer confidence is key to increasing sales on eCommerce websites. Due to the spreading issue of scams, customers are increasingly suspicious of online shopping, espec [...]
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Is Your E-Commerce Website Holiday-Ready?

If your business involves eCommerce, it’s hard not to notice the huge online shopping increase created by the COVID-19 pandemic that has irrevocably changed the way people discover, shop and purchase. American consumers spent a record-breaking amount in online shopping during the first holiday sea [...]
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Track Your Website Performance with DIY Tools

How do you know if your website is performing well against Google’s 200+ ranking factors? Websites have several performance metrics that can be optimized and tracked over time. Goals and Key Performance Indicators (KPIs) are among the most important parts of your web strategy, yet one of the most [...]
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Google Analytics 4 is Coming!

Google is upgrading its analytics – are you prepared? Google Analytics 4 (GA4) is the next-generation measurement solution, and it’s replacing the original Google Analytics and Universal Analytics. On July 1, 2023, standard Universal Analytics properties will stop recording new activity. [...]
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Edtech’s Effect On Education

by Arthur Meyster, Guest Blogger, CTO of CareerKarma (YC W19) Education technology is advancing, changing, and improving the educational landscape more and more every year. Educational technology (Edtech) is graduating beyond word processors and PowerPoint presentations. Technology is enhancing educ [...]
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New Year, Sharp Focus

It’s a new year and we’re focused on our passion: using our powers for good. We are passionate to the core about music and arts education and the impact we can have on students through in-classroom programs. Musicians at Play Foundation One of our first focuses of 2021 is for the Musicians a [...]
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How Tech Inventions are Leading Incumbent Industries to Disruption

Guest post by Artur Meyster Today’s tech inventions are changing the world as we see it. As they are reinventing the way leading companies operate, a whole new market has been created. Workers are losing their jobs as their abilities are no longer required. In addition, employers have started to s [...]
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